Chefs, creators, foodies and anyone who takes their kitchen seriously.

Most kitchens have filled up over ten years with stuff nobody consciously chose. A pan from a promotion, containers with a lid that no longer closes, a cutting board that's warped. All just good enough to keep, never good enough to love.

Yet your kitchen is the place where you most often make something for the people around you. That's where you should be able to trust what's in your hands, and also enjoy it. Without sacrificing one for the other.

Matero builds toward that. Cookware you buy once and then forget you ever had to buy it. Honest materials, no harmful chemicals, made to last for years instead of seasons.

We're looking for people who see that difference and can explain it to their audience.